Rochelle Uechtritz

For experience based on results, Rochelle Uechtritz has achieved global recognition for not only the companies and venues she has been involved with, but is internationally renowned for her expertise within the global convention and meetings community.
A specialist in the global positioning and market development of world-class purpose-built convention centres, Rochelle's unique skills involve the pre-opening/establishment and transition phases in green-field convention cities and countries within the Asia Pacific, Middle East and North America.
An innovative and creative thinker, Rochelle’s core strengths include;
  • Creation of dynamic marketing and communication strategies
  • Brand + market development; global awareness
  • Innovative research and sales initiatives
  • Instigation of global collaborative partnerships
  • Advance the profile of new and emerging markets
  • Mentoring and training of sales teams
  • Creation of effective sales systems and procedures to track success
Specialties: strategic; creative; innovative; 'out of the box' research and business development initiatives; passion for education and training of the next generation of the global meetings community; as well as a devotee to the building long-term client relationships to achieve the goals of all entities involved.